Wednesday 23 October, 1pm

Free webinar: In conversation with Marcus Sheridan - harnessing the power of content and inbound marketing to win new clients

We’re delighted to have Marcus Sheridan, the legendary author of They Ask, You Answer, join us for our October webinar.

We live in a digital world, and your potential clients have access to infinite information to help them decide which financial adviser, planner or mortgage broker to work with. To attract them to your door, they need to believe you’re the expert who can solve their financial challenges or help them achieve their aspirations.

This webinar will help you position yourself and your business as experts so you can attract more high-quality clients.

What will you learn?

On this webinar, you will:

Understand Marcus’ they ask, you answer philosophy
Learn the 5 questions every business should answer on their website
Discover why radical transparency should be at the heart of your marketing
Be given fantastic tips and tricks that guarantee you’ll never run out of content ideas
Learn more about the power of video and why it should be central to your marketing
Discover why 70% of a consumer’s buying decision is made before they meet you and the implications for your marketing

Who should attend?

Marcus’s marketing knowledge and experience are so wide-ranging that this webinar will benefit everyone in the financial services profession who is responsible for marketing themselves or their business.

When?

For this webinar, we’re going out at a slightly different time.

Marcus lives in the US, so we’ll go live at 1.00 pm BST on Wednesday, 23 October.

It’ll last an hour, including plenty of time to ask questions.

How much?

Nothing. Our webinars are always free.

How to book?

Click here to visit the registration page and grab your place.

Hear from our clients

Working with some great businesses.

Ian Else

Founder & Financial Planner, 4 Financial Planning

"The brand, logo and website has hit the brief perfectly and I couldn’t be happier! I wouldn’t hesitate to recommend them.”

Heather Hopkins

Managing Director, NextWealth

"They were a delight to work with – super responsive to our requests and also brought lots of good ideas to the table."

Rob Gill

Managing Director, Altura Mortgage Finance

"Best of all, their results driven approach is both refreshing and helping us achieve real goals. Thank you Yardstick!”

Tom Orchard

Director and Financial Planner, Annetts & Orchard

"I’m a big Yardstick fan now and look forward to working with them on future projects."

Alasdair Walker

Managing Director, Handford Aitkenhead & Walker

"We have felt like collaborators, rather than customers, and feel like Phil and his team has a vested interest in our marketing success that far exceeds his fee.”

ENDA BRADY

Financial Planner, IQ Financial

We were lucky to be referred to Yardstick last year. We are delighted we hired them. They have specialist knowledge designed specially to help Financial Planning businesses like ours.

JAYNE GRAVES

Head of Marketing, Ellis Bates Financial Advisers

Phil's style is informed, humorous and collaborative. The content is punchy, relevant, a go-to guide on how to create more recommendations and prompts action with no exceptions. Great workshop.

LLOYD FRENCH

Financial Planner and Founder, Delaunay Wealth

I am absolutely delighted with all the work the Yardstick team has done for us and am very excited about how this will drive our new business/client acquisition in future. I would highly recommend them to any financial planning firm that takes their business seriously.

JASON MCCONKEY

Director and Financial Planner, Insight Wealth

Great to work with a good professional outfit that had provided us direction and clear thinking in marketing our business effectively to obtain quality new clients.

GUY SKINNER

Director & Financial Planner, Citygate Financial Planning

A thorough and excellent service. Phil and his team know exactly what to do, how to do it and when to do it. We very much look forward to working together more in the future.

Get in touch

Request a callback

Whatever your marketing challenges, we're here to help. Simply complete this form and we'll be in touch.