The Yardstick Agency

Cookies Policy

THE YARDSTICK AGENCY LTD – COOKIE POLICY

INFORMATION ABOUT OUR USE OF COOKIES

The cookie policy on our website tells you how we use cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website and cannot be switched off. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences or filling in forms on the website.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. They also track which pages the visitor goes on the most often and if they get error messages from web pages. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. These cookies don’t collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous.
  • Functionality cookies. These are used to recognise you when you return to our website.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

 

 Cookie  Name  Purpose  More information
 

Necessary

 

__cfduid Used by the content network, Cloudflare, to identify trusted web traffic.  

http://www.aboutcookies.org.uk/cookie-types

 

Statistics _ga  

Registers a unique ID that is used to generate statistical data on how the visitor uses the website

 

 

http://www.aboutcookies.org.uk/cookie-types

 

Statistics _gat  

Used by Google Analytics to throttle request rate

 

 

http://www.aboutcookies.org.uk/cookie-types

 

Statistics _gid  

Registers a unique ID that is used to generate statistical data on how the visitor uses the website

 

 

http://www.aboutcookies.org.uk/cookie-types

 

Statistics p.gif Unclassified  

http://www.aboutcookies.org.uk/cookie-types

 

Marketing r/collect Unclassified  

http://www.aboutcookies.org.uk/cookie-types

 

Marketing VISITOR_INFO1_LIVE  

Tries to estimate the users’ bandwidth on pages with integrated YouTube videos.

 

 

http://www.aboutcookies.org.uk/cookie-types

 

Marketing YSC  

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

 

 

http://www.aboutcookies.org.uk/cookie-types

 

HOW TO CONTROL COOKIES

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site. For more information, please contact us.

Hear from our clients

Working with some great businesses.

Ian Else

Founder & Financial Planner, 4 Financial Planning

"The brand, logo and website has hit the brief perfectly and I couldn’t be happier! I wouldn’t hesitate to recommend them.”

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Heather Hopkins

Managing Director, NextWealth

"They were a delight to work with – super responsive to our requests and also brought lots of good ideas to the table."

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Rob Gill

Managing Director, Altura Mortgage Finance

"Best of all, their results driven approach is both refreshing and helping us achieve real goals. Thank you Yardstick!”

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Tom Orchard

Director and Financial Planner, Annetts & Orchard

"I’m a big Yardstick fan now and look forward to working with them on future projects."

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Alasdair Walker

Managing Director, Handford Aitkenhead & Walker

"We have felt like collaborators, rather than customers, and feel like Phil and his team has a vested interest in our marketing success that far exceeds his fee.”

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ENDA BRADY

Financial Planner, IQ Financial

We were lucky to be referred to Yardstick last year. We are delighted we hired them. They have specialist knowledge designed specially to help Financial Planning businesses like ours.

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JAYNE GRAVES

Head of Marketing, Ellis Bates Financial Advisers

Phil's style is informed, humorous and collaborative. The content is punchy, relevant, a go-to guide on how to create more recommendations and prompts action with no exceptions. Great workshop.

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LLOYD FRENCH

Financial Planner and Founder, Delaunay Wealth

I am absolutely delighted with all the work the Yardstick team has done for us and am very excited about how this will drive our new business/client acquisition in future. I would highly recommend them to any financial planning firm that takes their business seriously.

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JASON MCCONKEY

Director and Financial Planner, Insight Wealth

Great to work with a good professional outfit that had provided us direction and clear thinking in marketing our business effectively to obtain quality new clients.

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GUY SKINNER

Director & Financial Planner, Citygate Financial Planning

A thorough and excellent service. Phil and his team know exactly what to do, how to do it and when to do it. We very much look forward to working together more in the future.

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