Something different from us this week…a video!
We’re big fans of the Octo platform, so when Lee Robertson asked me to have a chat about all things marketing, I was only too happy to oblige.
During the 32 minutes that we chatted, we covered a lot of ground, including:
- How financial advisers/planner websites have evolved over the years
- Why websites with social proof are more effective
- Why we need to pay as much attention to the words on a website as we do the images
- How to produce content consistently
Finally, we finished with three quick-fire questions:
- Are there any colours that advisers/planners should never use on their website?
- Is there a particular time of the week that tends to work best for sending newsletters?
- What’s the worst mistake you see on websites?
To watch the video and discover my answers to Lee’s quick-fire questions, click the link below.
Once you’ve watched the video, if you’d like to learn more about how we can help you create a fantastic website to showcase your business email hi@theyardstickagency.co.uk or call 0115 8965 300.
