It’s that time of year again; the time for our 2018 directory survey. The three main directories (Unbiased, VouchedFor & AdviserBook) help you to connect to consumers to give them the advice they need and they are a valuable source of warm leads for advisory and planning firms.

Our annual 2018 directory survey, now in its third year, helps us understand more about how advisers and planners view the directories and the return on investment they can expect to generate.

We are delighted to announce that it’s time to run the survey again and this year, for the first time, we are including the new directory on the block; AdviserBook.

The more advisers and planners we can get to take part, the more useful the results will be. Therefore, if you can spare a few minutes to share your thoughts, we’d be hugely grateful

• If you use the directories (whether that’s just one, two or all three) the survey will take no longer than four minutes.
• If you don’t use the directories we still want to hear from you; the survey will only take one minute.

I’m afraid there are no free prize draws for entering, but rest assured you will be helping us to help you, and the wider advice community. We’ll publish the results in early September, along with a best practice white paper, showing you how to improve your returns from the directories.

Thank you and we look forward to seeing the results. If you would like more information then please contact us.